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So why do small business CEO’s react this manner. Maybe the accounting occupation is to blame. They don’t want us average folks to know that there isn’t a mystery in accounting. If you can add and subtract you are able to do each operation in accounting, and with just a bit training, understanding monetary statements isn’t any harder than reading a blueprint or a job spec. Reading blueprints and job specs is one thing the small business CEO does routinely, so why not learn to read monetary statements.

No in fact not, yet in business too many small business CEO’s do exactly that. The accounting process is the main measurement system which tells us if things are going properly, and right here we’re nicely into next year and we have no measurements for the completed 12 months. When we discuss measurement, we are not speaking about how a lot tax …

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